How does Vegan Strong flip food norms in a plant-forward direction?
Our Vegan Strong Team shares plant-based meal plans and high-protein recipes, as well as offer practical tips for those who want to adopt more plant-based living. People want great tasting food but think plant-based foods can’t taste great. In addition to educating and inspiring people onsite, we distribute plant-based products so that people can taste new products and find ones they like, making it easier than ever to have a more plant-forward diet.
What norms, myths, or stereotypes is Vegan Strong challenging?
Vegan Strong is focused on busting the protein myth that exists within the fitness and strength industry. We travel the country to talk to attendees of mainstream fitness events about how to implement more plant-based foods into their diet. Mainstream fitness competitors and enthusiasts are some of the largest consumers of meat and dairy in the world, so having these conversations are enlightening and profound.
Our work at Vegan Strong is about more than just diet; it’s about creating a compassionate, healthy, and sustainable lifestyle. We invite everyone to join us on this journey!
What would a fully plant-based world look like?
In a fully plant-based world, norms would change to reflect an increased awareness and appreciation for the nutritional value of plants, with animal products no longer seen as the primary source of protein. This shift could lead to widespread changes, including improved farming practices, more sustainable food production, and more productive attitudes towards animals and the environment. We fully believe that the most direct route to reversing climate change is a plant-based world.
How can other individuals and organizations start “flipping” their norms in a plant-forward direction? What resources can you provide?
For individuals and organizations looking to “flip” their norms in a plant-forward direction, we highly recommend making one manageable change at a time. For example, next time you go to the grocery store, rather than buying dairy milk, try a non-dairy milk! Once you’ve adjusted to that, you can try a new swap. Every step counts! We offer a range of resources on our website. These include meal plans, recipes, and informative articles.